Sales & Marketing Manager

Reference: 10200 MB
Consultant: Marié Bosman 

Job Description: 

• Sales Management
• Lead and manage local and national sales initiatives to drive revenue growth.
• Build and maintain strong relationships with distributors to ensure effective product distribution and sales performance.
• Develop sales strategies to target new customers, increase market share, and retain existing clients.
• Monitor and analyze sales data to track performance and adjust strategies accordingly.
• Marketing Strategy & Execution
• Create and execute marketing plans that align with the company’s sales goals, brand vision, and target audience.
• Oversee and manage social media platforms (e.g., Instagram, Facebook, Twitter, etc.) to increase brand awareness and engage with customers.
• Coordinate and create promotional campaigns, product launches, and events to enhance brand visibility and drive traffic to the wine shop.
• Develop engaging content, including photography, videos, and written material, to be shared across digital platforms.
• Brand Development
• Maintain the brand’s identity and ensure consistency across all marketing channels.
• Work closely with distributors and partners to align on brand messaging and promotional efforts.
• Manage the design and production of marketing collateral, including brochures, flyers, and digital advertisements.
• Customer Engagement & Retention
• Monitor customer feedback and market trends to continuously improve the customer experience.
• Develop loyalty programs, special offers, and exclusive events for customers to increase repeat business.
• Respond to inquiries and feedback from customers via social media and other platforms in a timely and professional manner.
• Reporting & Analytics
• Track and report on key performance indicators (KPIs) related to sales, social media engagement, and marketing campaigns.
• Use analytics tools to evaluate the effectiveness of marketing campaigns and adjust strategies to maximize ROI.
• Provide regular reports to senior management on the performance of marketing and sales activities.

Qualifications: 

• Proven experience in sales and marketing, ideally in the retail, wine, or beverage industry.
• Strong knowledge of social media platforms and digital marketing tools.
• Excellent communication and interpersonal skills, with the ability to build relationships with customers, distributors, and partners.
• Strong organizational and time-management skills, with the ability to manage multiple projects simultaneously.
• Creative mindset with the ability to design and implement engaging marketing strategies.
• Strong analytical skills to assess the performance of campaigns and sales activities.

How to Apply: 

• Email your comprehensive CV to exceedhr@exceed.co.za. 
• If you are already registered, please forward your CV and the relevant reference number to the consultant with whom you are currently registered in order to avoid duplicity on our system. 
• We reserve the right to only conduct interviews with candidates of choice. 
• Applicants who have not received feedback within 30 days from the closing date must please accept their application as unsuccessful. 

Submit CV

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