Brand Manager

Reference: 10353 SJ
Consultant: Sone Johnson 

Job Description: 

• Implement strategic marketing plans to increase brand awareness
• Support in driving sales through the various channels – work closely with members of the commercial team
• Oversee our tasting room operations, including enhancing customer experience, staff supervision, inventory management, and event coordination.
• Plan and participate in wine festivals, trade shows, and other industry events to promote our brand and engage with potential customers. Create a unique engagement between the customer and the brand with each interaction.
• Work on partnerships with local organisations, events managers, and local businesses.
• Develop and maintain relationships with distribution and third-party partners to drive sales and brand growth.
• Create and do quality control on all elements of the marketing information and collateral especially product descriptions, tasting notes, videos, pictures etc.
• Ensure all platforms of the company are always updated with the latest information.
• Create and identify opportunities in digital marketing strategies and online sales, including social media campaigns, email marketing, and website updates.
• Coordinate with creative agencies, designers, and other external partners with regards to Point of Sale material.
• Monitor, analyse and provide Senior management with regular reports and insight re (not limited to):
  • Brand performance
  • Market insights
  • Competitors’ current promotions and advertisements
  • Trending brands
  • Emerging consumer behaviour
  • Consumption patterns
• Assist with new product development where required.
• Perform administrative functions, when necessary and deemed reasonable.

Qualifications: 

• At least a tertiary marketing qualification
• 3-5 years’ experience in similar position
• Love for and knowledge of the wine industry
• Excellent verbal and written communication skills in English and Afrikaans
• Technically minded, attention to detail and strong analytical skills.
• Excellent organisational, administrative, financial and management skills

How to Apply: 

• Email your comprehensive CV to exceedhr@exceed.co.za. 
• If you are already registered, please forward your CV and the relevant reference number to the consultant with whom you are currently registered in order to avoid duplicity on our system. 
• We reserve the right to only conduct interviews with candidates of choice. 
• Applicants who have not received feedback within 30 days from the closing date must please accept their application as unsuccessful. 

Submit CV

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