Marketing Manager

Reference: 10597 MLR
Consultant: Michelle le Roux 

Job Description: 

• Marketing Strategy and Execution
  • Develop and implement a comprehensive annual marketing strategy and budget
  • Conduct ongoing market research to identify trends, track competitors, and refine strategy
  • Align marketing efforts with company objectives, growth targets, and strategic priorities
  • Lead cross-functional collaboration with Sales, Procurement, and Management
  • Implement a relationship marketing strategy, including TOMA (Top of Mind Awareness) initiatives for customers and internal team
• Digital Marketing and Content Management
  • Plan and manage multi-channel content calendars (LinkedIn, YouTube, podcast, newsletter)
  • Monitor and report on digital marketing performance (LinkedIn, Google Analytics, etc.)
  • Oversee newsletter design, content creation, segmentation, A/B testing, and performance
  • Create SEO-optimized website updates, monthly blogs, and keyword enhancements
• Podcast and Campaigns
  • Coordinate podcast strategy, guest outreach, recording, editing, and publishing
  • Repurpose podcast content across channels to increase brand reach
  • Support awareness campaigns around recycling, sustainability, and event participation
• Event and Collateral Management
  • Plan and execute in-person and virtual events with logistics, design, and marketing support
  • Track ROI for events (leads generated, cost per lead, deals closed)
  • Maintain and update brand guidelines, company profile, and marketing collateral
• Lead Generation & CRM Alignment
  • Support lead generation from online and offline sources
  • Upload leads to CRM and assist with segmentation for targeted follow-ups
  • Analyze lead performance monthly and recommend optimizations

Qualifications: 

• Bachelor’s degree in Marketing, Communications, or related field
• 4+ years experience in B2B marketing, digital strategy, and/or sustainability sectors
• Proficiency in digital tools
• Strong copywriting and project management capabilities

How to Apply: 

• Email your comprehensive CV to exceedhr@exceed.co.za. 
• If you are already registered, please forward your CV and the relevant reference number to the consultant with whom you are currently registered in order to avoid duplicity on our system. 
• We reserve the right to only conduct interviews with candidates of choice. 
• Applicants who have not received feedback within 30 days from the closing date must please accept their application as unsuccessful. 

 

 

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